Branch is proud to be a Google App Attribution Partner. This elite badge enables Branch to offer advanced ad attribution insights with upgraded integration for Google Ads.
As a sophisticated marketer, you want to compare results across many ad networks. To truly measure the impact of your campaigns, you also need to deduplicate conversions from channels like email, social, and web.
By combining Google data with Branch's exclusive cross-channel identity graph, you will uncover the true drivers of user activity across every ad network and channel to make informed marketing decisions.
Google only awards its App Attribution Partner badge to an exclusive group of recognized industry leaders that are carefully vetted to meet strict standards and respect user privacy. Branch is a fully certified Google App Attribution Partner, which means we work closely with Google to provide the most accurate data available and best-in-class reporting for your campaigns.
Branch allows you to follow complex user journeys that cross between Google and your mobile website. You get the full picture of your mobile ad performance with access to View-Through Conversion (VTC) data and the industry’s most accurate cost metrics, including ROI and ROAS.
Traditional attribution providers can tie Google data together with other ad networks, but Branch goes much further: we let you compare every acquisition channel you have, from ads to email to organic search. Branch’s sophisticated cross-platform, cross-channel cohort solution allows you to compare metrics individually for each channel and platform together to get the full, cross-platform picture of your mobile ad performance.
Branch has a direct connection with the Google team to escalate and resolve issues quickly, and will have pre-launch visibility into new features.
Branch helps you acquire and retain high-value users with full support for Google App campaigns, including App campaigns for engagement.
Branch automatically retrieves aggregate mobile impression and click data from all of your Google Aads, without relying on tracking links or tags, letting you measure the impact of your campaigns right on the Branch dashboard.
Thousands of top brands trust Branch to power outstanding user experiences designed to surprise and delight. With Branch, we don't just send you a conversion report and a monthly bill—we're here to help you grow at every step of the way.