Market Kurly is a grocery shopping platform in Korea with a user base of over 2 million members and $132 million in annual sales. By leveraging Branch’s Universal Ads and Journeys solutions, Market Kurly was able to build seamless web-to-app experiences and unlock accurate, cross-platform measurement of complex user journeys. The result? A 118% increase in web-to-app engagement, a 23% increase in users driven by ads, and recovery of the annual cost of Journeys in just two days.
- 23% increase in users driven by paid ads
- 118% increase in cross-platform web-to-app engagement
- Two days to recover the annual cost of Journeys