Branch Pricing
Best-in-class linking and measurement for all your channels
Achieve results with pricing that ties to value
Performance Pro
Maximize your ads ROI with sophisticated cost analysis, audience building, and mobile and household attribution.
ROI insights
-
- Cost data ingestion
- Centralized ROI data
Household and CTV ads measurement
Audience building
Ad partner integrations (established and custom)
Advanced attribution techniques
- Privacy-centric attribution
-
- SKAN/AAK
- Android Privacy Sandbox
- Branch Predictive Aggregate Measurement (PAM)
-
- Multi-touch data for SAN
- Last-touch attribution
- Install-touch attribution
Advanced fraud protection
-
- Anomaly detection and monitoring
- Post-attribution security
- Expert fraud analysis
- Threshold and rule management
Cohort reporting
SEO app attribution
Link management
-
- Templates
- Bulk tools
- Ad links, including deep linking
Administrative tools
-
- Single sign-on (SSO)
- Test devices
- Real-time live view
CDP data imports
Data exports
-
- Daily exports
- Custom exports
- Query API
- Aggregate API
- Cohort API
Standard support
-
- Access to global technical support team
- Branch University & certification program
Engagement Pro
Maximize conversions from every owned and organic channel with solutions to create, customize, and optimize campaigns at scale.
Linking
-
- Deep linking APIs
- Deep links
- Deferred deep links
- Social links
QR codes
-
- Dynamic QR codes
- Custom QR codes
- QR code API
- QR code analytics
-
- ESP integrations
- Cross-platform analytics
Smart banners
-
- A/B testing
- Advanced customization
- Advanced creative types
- Advanced targeting
- Desktop banners
- Mobile banners
App previews
Cohort reporting
SEO app attribution
Link management
-
- Templates
- Bulk tools
- Link-level analytics
Administrative tools
-
- Single sign-on (SSO)
- Test devices
- Real-time live view
CDP data imports
Data exports
-
- Daily exports
- Custom exports
- Query API
- Aggregate API
- Cohort API
Standard support
-
- Access to global technical support team
- Branch University & certification program
Enhancements
Advanced compliance
-
- Leverage Branch’s linking and measurement solutions through a protected API environment to maintain compliance, as indicated in mutual business agreements.
Advanced data feeds
-
- Get your Branch data when and how you want it with webhooks, outbound data integrations, and advanced APIs.
Professional services
-
- Maximize value with specialization, hands-on support, and best practices to get you there faster.
Premium support
-
- Utilize a team of experts offering expedited response times, personalized support resources, and ongoing status reports.
Custom enablement
-
- Accelerate your team’s success from day one with personalized training from our expert team.
We also offer EU data storage and advanced data retention options.
Self-service
Deep linking
Deferred deep linking
Basic QR codes
FAQ
- Do you offer a tier between Pro and self-service?
Yes, our Essentials plans include foundational features like deep linking, basic attribution, and analytics tools. Our Pro plans offer advanced capabilities such as A/B testing and optimization, household measurement, and more comprehensive attribution and data export options.
- Can I customize my Branch plan?
Yes, we offer various add-ons with seamless integrations that allow you to tailor your plan to meet your specific needs. These include advanced compliance features, extended data retention and export options, and more robust fraud protection.
- How does Branch handle data privacy and compliance?
Branch is committed to upholding the highest standards of data privacy and compliance. We adhere to global regulations, including GDPR, CCPA, and HIPAA, ensuring your data is handled securely and transparently. Our solutions, such as privacy-compliant attribution models like SKAdNetwork (SKAN) and AdAttributionKit, allow you to track performance while respecting user privacy.
- How does Branch handle fraud?
At Branch, we believe fraud protection is table stakes for ads measurement, which is why our fraud solution is included by default as part of Performance Pro and Performance Essentials. Safeguard your budget by detecting and blocking fraud before it happens with custom rules, advanced detection techniques, and professional analysis.
- What if I need help understanding my plan or features?
Our customer support team and professional services are here to assist you. Whether you need guidance on optimizing your plan, leveraging various metics, or detailed information on implementing specific use cases, we’re here to help.
- How does Branch help me maximize my ROI?
Branch optimizes every touchpoint in the mobile marketing funnel with links that lead users to action and conversion. We then provide sophisticated attribution and performance insights that allow you to optimize your campaigns, ensuring that your marketing spend is effectively utilized.
- How do I change plans?
You can work with our sales team or your dedicated support team to select and adjust your plan. Our account teams will work with you to ensure your plan aligns with your growth and needs. For self-service plans, you can sign up directly in our dashboard.
- I don’t want to be surprised by my bill; is pricing clear upfront, or are there hidden charges?
We believe in transparent pricing. Pricing is upfront and determined by your product plan, support, add-ons, and expected volume credits.
- Why should I buy a Pro plan versus just using self-service?
Our self-service plan is available to smaller teams, mobile apps, or businesses looking to start deep linking in a cost-effective way. Choosing a Pro plan helps you maximize growth and optimize your digital strategy with advanced features, scalable solutions, and dedicated support.
Make your budget go further
Improve ads ROI with sophisticated attribution
Achieve exceptional results
Acquire value, boost conversions, and decrease costs