Emma Scaduto, Author at Branch

END.’s Web-to-App Strategy Transforms Traffic Into 44% Revenue Growth

Case Study

Retailer END. turned web traffic into substantial growth with smart banners, driving a 44% QoQ revenue boost and 105% increase in app installs.

How Music Streaming Platform Anghami Drove 218% User Acquisition Growth Through Owned Channels

Case Study

Learn how Anghami streamlined user journeys, boosted owned channel growth by 218%, and increased subscriptions with Branch deep linking.

Unifying Entertainment: The Power of Cross-App Promotion Between Media Giants Anghami and OSN+

Blog

Explore how Anghami and OSN+ enhance user engagement with seamless cross-app promotion, creating a unified entertainment experience.

Unlocking Mobile Growth: Strategies for UK Marketers To Thrive in a Booming Market

White Paper

Explore UK mobile growth opportunities. Uncover insights on user acquisition, retention, and navigating app marketing challenges.

The State of Mobile App Marketing in India 2025: Uncovering Challenges and Growth Opportunities for Indian Marketers

White Paper

Discover mobile app marketing trends in India. Our 2025 report shares insights on user engagement, challenges, and future growth.

2024 Mobile Growth Awards Now Open for Entries

Blog

Celebrate mobile innovation! Enter the 2024 Mobile Growth Awards by Dec. 13 to spotlight your campaign’s success.

The State of Mobile App Marketing 2025: Unlocking Mobile Growth Strategies for Southeast Asia Marketers

White Paper

Discover top mobile growth strategies for Southeast Asia in 2025. Get insights and trends from the latest Branch and Martechvibe survey.

How Aha Cut Fraudulent Installs by 82% and Increased Organic Subscriptions by 17%

Case Study

Aha transformed user acquisition by combating fraud and enhancing channel performance with Branch's solutions. Learn how.

The State of Mobile App Marketing 2025: Exploring Challenges and Growth Opportunities for Middle East Marketers

White Paper

Unlock growth in the Middle East's app market! Discover key trends, challenges, and strategies for success in 2025.

The Role of Cross-Channel Experiences in Digital Transformation

Blog

Discover how cross-channel experiences drive digital transformation by creating seamless, connected customer journeys across all touchpoints.

5 Best Practices for Journeys Smart Banners

Blog

Explore five best practices to get the most out of your Journeys web-to-app smart banners.

How To Reduce User Acquisition Costs Using MMP Data

Blog

Optimize user acquisition costs using MMP data. Explore strategies to refine campaigns, improve targeting, and boost ROI.

Emma Scaduto

Topics

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Types

END.’s Web-to-App Strategy Transforms Traffic Into 44% Revenue Growth

How Music Streaming Platform Anghami Drove 218% User Acquisition Growth Through Owned Channels

Unifying Entertainment: The Power of Cross-App Promotion Between Media Giants Anghami and OSN+

Unlocking Mobile Growth: Strategies for UK Marketers To Thrive in a Booming Market

The State of Mobile App Marketing in India 2025: Uncovering Challenges and Growth Opportunities for Indian Marketers

2024 Mobile Growth Awards Now Open for Entries

The State of Mobile App Marketing 2025: Unlocking Mobile Growth Strategies for Southeast Asia Marketers

How Aha Cut Fraudulent Installs by 82% and Increased Organic Subscriptions by 17%

The State of Mobile App Marketing 2025: Exploring Challenges and Growth Opportunities for Middle East Marketers

The Role of Cross-Channel Experiences in Digital Transformation

5 Best Practices for Journeys Smart Banners

How To Reduce User Acquisition Costs Using MMP Data