The world’s top apps trust Branch to achieve best-in-class results
Master your business on mobile with the world’s most popular and comprehensive linking and attribution platform.
Branch customers see great results
Branch is the only solution built on links designed to engage users, which means we don't just measure conversions — we also help drive them.
Accurate
Branch is the only platform that leverages high quality data, derived from deep links, to power accurate measurement and exceptional user experiences.
Comprehensive
One stop shop for linking and attribution from every channel, on every platform, throughout the customer lifecycle.
Trusted
Branch is an invested and collaborative partner, responsible for the long-term success of our customers and community.
Branch empowers a unified multi-channel approach
Create flawless user experiences through links that work across every platform and channel. From re-engagement ads to web to email campaigns, Branch deep links drive better performance by seamlessly routing users into the app even through install with the highest matching accuracy.
Leverage the most advanced probabilistic modeling and machine learning to measure every channel's conversion on any platform for visibility into the complete user journey. Understand paid and organic campaign ROI in one place with unified, accurate data.
Convert web visitors into loyal app users by providing a seamless, personalized, mobile web-to-app experience. Branch drives improvements in engagement, retention, and lifetime customer value — while providing marketers with greater visibility into web and app
Dedupe attribution, prevent wasted spend and increase campaign ROI. Branch optimizes your ads for action with accurate, link-powered attribution for both web and app to measure the full return on ad spend in one place. Plus, get cohort analysis for everything.
Maximize mobile revenue with improved email-to-app conversion rates by seamlessly routing users to the app from emails clicked through on mobile. Get visibility into user activity driven by email across both web and app.
In addition to blocking industry-wide generic fraud, dynamically block advanced fraud with a flexible rule system that supports highly custom needs.
Get creative, personalize experiences, and maximize organic growth with flexible use cases.
Get your data via turnkey integrations, robust APIs, webhooks, and CSV exports, and experience the industry’s most robust custom export UI.
Branch is the missing piece of your mobile marketing stack that connects all of your efforts.
Guided by strong principles
Privacy
Branch is committed not just to protecting the privacy of our own customers’ data, but also to advocating for transparency, user control, and the advancement of responsible data practices in the industry at large.
Certified Partner Program
We established our Certified Partner Program and work closely with the partners in the program to seamlessly deliver high-performing campaigns, eliminate fraud, and maintain trust with mutual customers.
Security
Supplemented by our secure software development lifecycle and state of the art security measures, the Branch Security Team ensures continuous security improvement and governance.